Photo by Brett Sayles on Pexels

In the CONTENT business for 9+ years

Strategy | Content Creation | Distribution | B2B | Inbound Marketing

Expert in a SaaS industry with a combination of technical know-how, creativity, and strategic thinking to produce content that resonates with potential customers and drives business objectives.


Social Media Posts

Planned, written and designed by me.

Hi, I'm Shalini

My journey as a content professional has been incredibly enriching, largely due to the transformation that digital media has undergone. I've witnessed closely how content has evolved into the cornerstone of digital marketing. Working on a variety of projects, primarily in the SaaS sector or related fields, has deepened my understanding of inbound marketing. 

Here's a quick overview of some of the work I've undertaken in the past two years.

Carousel Post

Video Content

Created some videos for brand awareness and increasing referral traffic while working at Applozic (a brand acquired by Khoros now). This is one of those videos.

From script writing to illustrations and video editing, I owned this piece. Wrote the script, coordinated with designer and editor to complete it within the available time and budget.

Video Content

Created some videos for brand awareness and increasing referral traffic while working at Applozic (a brand acquired by Khoros now). This is one of those videos.

From script writing to illustrations and video editing, I owned this piece. Wrote the script, coordinated with designer and editor to complete it within the available time and budget.

Blogs and Landing Pages

Happy to answer your queries! Please connect with me on LinkedIn or email to discuss this further. Thanks for your time :)